What to Wear in St. Tropez: 2025 Streetwear Edition

August 9, 2025

Luxury meets movement

Introduction

St. Tropez has long been a playground for the stylish and ambitious — where yacht decks meet cobblestone streets, and the dress code blends luxury with effortless cool. In 2025, streetwear brands are owning this space, bringing clean silhouettes, breathable fabrics, and movement-ready fits to the French Riviera.

Whether you’re exploring the Old Port or heading to a beach club, here’s how to dress St. Tropez-ready without losing your urban clothing edge.

Daytime: Exploring the Town

Key Pieces:

OMNIA TENDUNT MOTUM CLO St Tropez T Shirt — crisp white with subtle branding, made from 215 GSM organic cotton.
Tailored shorts in neutral tones.
Lightweight sneakers or luxe slides.

Why it works: Breathable fabrics and clean cuts keep you cool under the Mediterranean sun while maintaining a sharp, modern streetwear profile.

Beach Clubs & Yachts

Key Pieces:

Oversized linen shirts over swimwear.
OMNIA graphic tees for layering post-swim.
Bucket hat or fitted cap for sun protection.

Why it works: The look moves seamlessly from sunlounger to champagne toast, balancing leisure and style.

Evening: Dining & Nightlife

Key Pieces:

OMNIA Sharp Shooter T Shirt — black or charcoal for a sleek, evening-ready fit.
Slim-fit trousers or tailored joggers.
Statement sneakers or minimalist loafers.

Why it works: Streetwear pieces in darker palettes create a refined yet relaxed evening look.

Travel Essentials for St. Tropez

Crossbody bag or mini backpack for hands-free exploring.
Light jacket or overshirt for breezy nights.
Sunglasses with a timeless frame.

Streetwear in St. Tropez: 2025 Mindset

In 2025, streetwear is no longer limited to city streets — it’s on the Riviera, in first-class cabins, and on private decks. OMNIA clothes embody that transition: movement-ready, mindset-first, and versatile enough for anywhere ambition takes you.